The design of the logo and visual identity of the Dutch Railways is part of our own heritage. Gert Dumbar designed the NS logo as a creative director at Tel Design. In 1977 he established Studio Dumbar, who worked on Dutch Railways projects throughout the 1980s, including information graphics for route planners and timetables that are still in use today. The NS logo remains one of the oldest logos still in use; the lifespan and benchmark status of this project is testament to identity design at its best. To further perpetuate this vitality, NS asked us to update the visual identity.

The design of the logo and visual identity of the Dutch Railways is part of our own heritage. Gert Dumbar designed the NS logo as a creative director at Tel Design. In 1977 he established Studio Dumbar, who worked on Dutch Railways projects throughout the 1980s, including information graphics for route planners and timetables that are still in use today. The NS logo remains one of the oldest logos still in use; the lifespan and benchmark status of this project is testament to identity design at its best. To further perpetuate this vitality, NS asked us to update the visual identity.

The design of the logo and visual identity of the Dutch Railways is part of our own heritage. Gert Dumbar designed the NS logo as a creative director at Tel Design. In 1977 he established Studio Dumbar, who worked on Dutch Railways projects throughout the 1980s, including information graphics for route planners and timetables that are still in use today. The NS logo remains one of the oldest logos still in use; the lifespan and benchmark status of this project is testament to identity design at its best. To further perpetuate this vitality, NS asked us to update the visual identity.